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Identity designed: the definitive guide to visual branding
Airey, David你有多喜欢这本书?
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"Ideal for students of design, independent designers, and entrepreneurs who want to expand their understanding of effective design in business, Identity Designed is the definitive guide to visual branding. Written by best-selling writer and renowned designer David Airey, Identity Designed formalizes the process and the benefits of brand identity design and includes a substantial collection of high-caliber projects from a variety of the world's most talented design studios. You'll see the history and importance of branding, a contemporary assessment of best practices, and how there's always more than one way to exceed client expectations. You'll also learn a range of methods for conducting research, defining strategy, generating ideas, developing touchpoints, implementing style guides, and futureproofing your designs. Each identity case study is followed by a recap of key points."--Amazon.com.
年:
2019
出版社:
Rockport Publishers
语言:
english
页:
287
ISBN 10:
1631595946
ISBN 13:
9781631595943
文件:
EPUB, 21.55 MB
您的标签:
IPFS:
CID , CID Blake2b
english, 2019
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