Design for Motion : Fundamentals and Techniques of Motion Design

Combining art and design
principles with creative storytelling and professional savvy, this book
covers everything a serious motion designer needs to make their artistic
visions a reality and confidently produce compositions for clients.

In this updated second edition of Design for Motion,
author Austin Shaw explores the principles of motion design, teaching
readers how to creatively harness the essential techniques of this
diverse and innovative medium to create compelling style frames, design
boards, and motion design products. Lessons are augmented by illustrious
full-color imagery and practical exercises, allowing you to put the
techniques covered into immediate practical context. Industry leaders,
pioneers, and rising stars contribute their professional perspectives,
share personal stories, and provide visual examples of their work.

This second edition also includes updates on the following:

• Illustration techniques
• Typography
• Compositing
• Visual storytelling
• Incorporating 3D elements
• Social/mobile-first design
• Portfolio and concept development
• How to develop a distinct personal design style, and much more

Plumb
the depths of core motion design fundamentals and harness the essential
techniques of this diverse and innovative medium. An accompanying
Companion Website (www.routledge.com/cw/shaw) features video tutorials, a
student showcase, and more.